It began with the mission to create the ultimate on-the-go apparel for active women. To empower women every day. To give women the strength to shine and to be their best self.

At Amari we believe in living with a harmonious balance of strength, comfort, and style while pursuing a healthy and active lifestyle. We believe in the importance of ease and versatility. That’s why we created an everyday wardrobe for the modern woman. The healthy, conscious woman. The empowered woman.

Our premium athletic-casual wear is driven by our vision to help women look good and feel great. From the gym to studio and coffee shop to running errands, Amari uses the highest quality fabrics fusing style, fit and functionality.

AMARI means ‘strength and beauty.’