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World War II swept across the globe. Like many companies, The Coleman Company did its part to support the war effort. Field troops were in dire need of a compact stove that could operate within a wide range of conditions in multiple theaters, weighed less than five pounds, could be no larger than a quart bottle of milk, and could burn any kind of fuel. Work commenced immediately to design and manufacture a stove that met the Army's strict specifications. The end product far exceeded anything that the Army had requested. World War II journalist Ernie Pyle devoted 15 news articles to the Coleman® pocket stove and considered it one of the two most important pieces of noncombat equipment in the war effort, the other being the Jeep.
When the war ended, Coleman's business boomed. In peace time, American families had money, a new interstate highway system, and fancy new cars! Lower prices made cars affordable for many families, and with this newfound mobility came the urge to travel and explore. Car camping was all the rage. Travelers loaded up the station wagons and took off. Roadways were improving, but hotels in those days weren’t on every corner. Instead of check-in times, Vacationers simply pulled off the road and made camp on the roadside.
A fold-up camp stove that W.C. Coleman had first developed two decades earlier quickly found favor with the auto camping crowd. To retailers, the two-burner stove was billed as a "keen cooker and a quick seller". It found its way onto front porches and into hunting lodges, vacation cabins and camping trailers. Along with the lantern, the camp stove made an ideal traveling companion and was a must have for the family getaways.
In the decades that have followed, The Coleman Company adapted to the changes and trends in the business of outdoor recreation. We added coolers, tents and sleeping bags to our outdoor line . Hiking, camping, fishing, hunting, boating, swimming, four-wheeling, relaxing, tailgating…Being in the outdoors has so much to offer, and Coleman has everything to help you get out there.