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Smith & Bradley is the brain child of two watch fanatics in Central Illinois; Jerommie Smith and Ryan Bradley. After years of buying, selling, and repairing watches from all over the world we never seemed to find a watch that would last on the wrist for more than three weeks. Almost all of our watches were sport watches, but we inevitably found something to complain about with every watch we wore Whether the stainless bracelet did not have the right screw down pins, or the bezel was not the correct ceramic material, something was always wrong.
Amid the frustration, we decided to roll up their sleeves and design a watch that had all of the characteristics that we wanted, and that could be purchased at a reasonable price.
Our goal is simple, convert everybody we meet into a watch fanatic, and to deliver a superior quality watch, with the best possible components, that is both affordable enough to own, and rugged enough to wear.
At Smith & Bradley we are also eternally grateful for the sacrifices made every day by our heroes in the armed forces and law enforcement. To this end we always offer military, either active or retired, and law enforcement a substantial discount through our partnership with GovX.